Mobile Marketing, Services Company
Mobile marketing is an advertising activity that promotes products, any company’s item, or branded products & services via mobile devices such as tablets, i-pads, and smart phones. Advertisements sent via SMS text messaging, MMS multimedia messaging, downloaded apps using push notifications, or in-app or in-game marketing are examples of mobile marketing.
Proximity systems and location-based services can notify users predicated on their geographical area or proximity to a service provider. As mobile phones get more popular, mobile advertising became a powerful instrument for businesses of all sizes. The key players in the space are the brands and service providers that enable mobile advertising.
Mobile advertising targets audiences based on behavior patterns rather than demographics (through demography plays a part such as the fact that ipad users tend to be older and wealthier.) In mobile marketing, the device makes a difference; users of smartphones and iPad tablets react differently to mobile marketing.
